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DIRECTOR, CUSTOMER ENGAGEMENT MARKETING, ASIA

Date Posted: 01/08/24

  • Hong-kong
  • Full-time

  • DEVELOP CUSTOMER ENGAGEMENT PLATFORM
  • ENHANCE MARTECH CAPABILITIES
  • EXECUTE REGIONAL CAMPAIGNS

 

Our client, a leading, rapidly growing, insurance MNC, is looking for a Marketing Director to spearhead marketing initiatives across Asia and beyond. In this role, you’ll leverage Salesforce Marketing Cloud to manage customer engagement, execute campaigns, and optimize strategies in real-time. You’ll develop tailored marketing campaigns, enhance MarTech capabilities, and drive customer-focused initiatives that deliver measurable results.

You will have proven experience as a marketing leader in insurance or financial institutions, with expertise in Salesforce Marketing Cloud and MarTech. Strong digital marketing, data-driven strategies, and portfolio management skills are essential. You’ll need to be customer-focused, result-oriented, and capable of delivering within deadlines. Experience in developing efficient marketing strategies, managing shifting priorities, and working with diverse stakeholders across business, data, and IT is crucial. Your ability to influence teams without direct reporting lines and your blend of creative and analytical capabilities will set you apart.

Apply now to lead transformative marketing strategies across multiple regions.

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